Monday, January 24, 2011

of accessories and more

Hermes, the Parisian brand, has opened it's outlet in the city at Hotel Ista, Nagar road. Barnalee Handique visited the store.
If you are a connosieur of high-end products, then the Hermes Boutique at Hotel Ista at Nagar Road is a must visit. The newly opened store is the second step in Hermes presence in the country. The very first store of the Parisian brand was launched in Delhi two years, ago. Speaking about the brand, Bertrand Michaud, Managing Director, Hermes India, says, “ Hermes is a group of international standing that remains committed to the ongoing brand and application of savoir-faire, while pursuing its quest for fresh avenues of creating. “
For the unitiated, the brand was launched in 1837 by Thiery Hermes in Paris as harness and saddle- maker workshop. Since it's inception the brand has grown with a creative loyalty to the essential values handed down by its founders, who guided its first steps through a century eager for progress and change. Today, Hermes is synonymous with perfection, showcasing high quality products made from the best materials and highest standards. It brings together thepast, present and future in its application of traditional craftmanship combined with the finest materials, to create innovative and beautiful products.
A great deal of thought was given before selecting Pune for setting up it's second outlet. Reveals Michaud, “Pune is one of the fastest growing cities and has all the right ingredients for the brand to flourish. Moreover, the city's proximity to Mumbai makes the city an ideal location and an added boon. Its historical race tracks also connects with the origins of the Hermes House, which is the horse.”
The store fondly called the orange box, is named after the quaint orange boxes used for packing the products. Surrounded by glass windows, the outlet can be compared to a small case witnessing in all details, the values and know how of Hermes. This fashionable boutique truly takes creativity, beauty and style to an altogether different level and promises to make shopping a cherished experience! On display are goods made out of exquisite leather, scarves, watches, ties and jewellery. As you step into the store, a trained assisstant guides you through the product list.
Michaud promises that the store will keep on introducing new products throughout the year. AS for the price, it rangesfrom Rs 50,000 onwards. “For instance, a Hermes bag costs Rs 4 lakh or more. So for shoppers, the sky is the limit,” quips in Michaud.
As for it's future plans, the brand plans to open its flagship store in Mumbai this year.

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